Brand

DEVINA LOUISE

Industry

FASHION/RETAIL

Launched

2016

Devina Louise is an environmentally-sustainable eCommerce fashion business, based in Sydney, Australia. Founded in 2016, the brand is committed to creating quality clothing using eco-friendly fabrics that don’t cost the earth – pardon the pun!

We transformed the brand.

In 2019, we were approached by the Founder to execute a clear vision – transform Devina Louise from a business that sells handmade products at weekend markets, to a brand with global reach and sales potential. In just a few short months, we refreshed logos, designed packaging inclusions and online sales pages, renamed their product ranges and launched their new eCommerce website: supported by multiple payment options, worldwide shipping, wholesale capability and email marketing integration.

We made it scale.

Since our work together, the Devina Louise brand has gone from strength to strength – participating in prominent fashion events, partnering with eCommerce resellers and stocking more than 18 retailers across Australia.

What we did:

  • Brand development
  • Logo design
  • Packaging design
  • Web design and development

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